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Founded in 1983, Triumph is the largest and the most profitable British motorcycle producer. John Bloor founded this brand after the real owner of the company has gone into bankruptcy. The firm is located at Hinckley, Leicestershire. Bonneviller Coventry Ltd, which was the original name of the new company, continued the record of bike production since 1902 by Triumph. Selling over 63,400 motorbikes in the 12 months before June 2017, Triumph is one of the leading brands in the motorcycle industry. Initially, this brand was unable to compete against its Japanese opponents as the manufacturer’s designs and plants are old. It took up to about six years before Bloor was able to modify the new company.

Bloor began to modify Triumph by recruiting many former workers of the company to begin work on new machines. Bloor funded the building for the firm in 1988 at Hinckley, Leicestershire with about ₤70 million to ₤100 million. With an increase in the production rate, Bloor created a new system of export distributors. Two subsidiary brands that have been formerly established were Triumph France SA and Triumph Deutschland GmbH. Bloor formed triumph Motorcycles America Ltd in 1994.

Unfortunately, the main factory of the company was destroyed by a fire which started at the rear of the facility on 15 March 2002. The incident occurred while the brand was preparing to celebrate its centennial anniversary. Immediately, the factory was rebuilt in September of the same year, and it returned to work again. Bloor began to construct a new sub-assembly motorcycle factory in Chonburi in May 2002. Four years after, the second factory was launched by the Duke of York, Prince Andrew, and the third was opened in 2007. The firm announced an increase in the capacity of production to about 130,000 motorcycles.

Triumph announced the production of a 1, 6000 cc Thunderbird twin-cylinder cruiser in June 2009. John Bloor left the affairs of the company in his son’s hand Nick Bloor in early 2011. Today, models from Triumph range from 750 cc triple-cylinder bikes, 900 cc triple-cylinder bikes, 1000 cc four-cylinder bikes to 1200 cc four-cylinder bikes which were all launched in September 1990 at the Cologne Motorcycle Show. Triumph is regarded as one of the most celebrated 20th-century motorcycle manufacturers in the whole world.